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Say goodbye to Camp Nou! Barcelona have sold their stadium’s naming rights for a whopping €340 million to Griftols. However, there has been no official confirmation from the La Liga giants.
If reports are to be believed, the Catalan side are hoping to complete the deal and make things official by New Year. It is said to be a 30-year sponsorship deal.
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For those of you who don’t know, Griftols is a pharmaceutical company. The Spanish giants need €640 million to renovate their 99,000+ capacity stadium. In order to do this, they were thinking of raising funds. Barcelona did manage to get a loan worth €300 million. For the rest of the money, they were looking to sell the naming rights.
They got exactly what they were looking for by getting €340 million for selling their stadium’s naming rights to Griftols.
The renovation of the stadium does not take place until 2019 but the La Liga giants were hoping to get a new name in place before the renovation begins. And by the looks of it, they have achieved their goal.
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The money will not only help them for their renovation but also help them to finally get Leo Messi to sign a new contract. The Argentine’s contract expires next season and the club have been delaying contract talks with the player in order to raise funds. It is believed that Messi will get a €90 million bonus once he signs the new contract,
Besides this, Barcelona are also hoping to sign a new contract with Nike by the end of this year and are also looking for a new sponsor for their training kits.
This is how Barcelona’s new stadium will look like after renovation:
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